Developers
Build and run every platform in the portfolio, from the ad serving path to the dashboards partners log into.
- React & Vite
- Node.js & Express
- React Native
- AWS & CI/CD
About HaypeX Media
We build the platforms, then we prove them
Founded in 2019, HaypeX Media has grown from a small product studio into an ad-tech and gaming group operating five live platforms — plus a full-service practice delivering growth and engineering for brands worldwide.
Who we are
An operator first, an agency second
HaypeX Media started in 2019 as a small product and engineering studio building websites and apps for regional businesses. Delivery work paid the bills, but it also taught us where the real leverage sat: not in shipping a product, but in what happens to the audience afterwards.
So we started building our own. ComicsGaming came first — an HTML5 gaming portal that let us test, at real traffic volumes, how engagement actually converts into revenue. JambuQuiz and JambuGames followed, then JambuAds, the platform that packages all of it for other publishers.
Today those platforms carry live traffic, real revenue and our own commercial risk. That is the whole point. When we tell a publisher what a quiz layer will do to their ARPU, we are not quoting a vendor brochure — we are quoting a number we watch on our own dashboard every morning.
What we actually do
Four things, and they reinforce each other
Engagement creates inventory. Inventory creates revenue. Growth brings the audience. Engineering builds what it all runs on.
We monetize audiences
JambuAds gives publishers an incremental revenue layer that sits on top of their existing ad stack — new inventory rather than a re-priced version of what they already sell.
We build the engagement
JambuGames and JambuQuiz supply the sessions that inventory is made of: 500+ instant games and daily trivia designed around habit, not novelty.
We run the growth
Performance marketing, media buying and SEO managed against contribution margin — the same playbooks we use to scale our own properties.
We ship the product
Web, mobile and custom software delivered by the engineers who maintain platforms carrying live traffic every day.
Why we exist
Own the stack. Prove the numbers.
Own the stack. Prove the numbers. Share the growth. Every platform we ship is one we operate at scale ourselves before we ever offer it to a partner.
Our Mission
To help publishers, brands and creators unlock the full commercial value of their audience — through technology we build ourselves, not software we resell.
Our Vision
To become the most trusted independent ad-tech and gaming group emerging from India, powering engagement and revenue for a hundred thousand digital properties worldwide.
Our Motive
Own the stack. Prove the numbers. Share the growth. Every platform we ship is one we operate at scale ourselves before we ever offer it to a partner.
Our journey
From a small studio to a platform group
Every stage of the business was funded by the one before it. That constraint shaped how we build: nothing ships unless it can carry its own weight.
No outside funding, no vanity metrics. Growth here has always been paid for by revenue, which is exactly why we measure in contribution margin rather than impressions.
2019
The First Line of Code
HaypeX begins as a small product and engineering studio building web and mobile apps for regional businesses.
2021
Into Performance Marketing
The team moves beyond delivery into growth — running paid media, SEO and lead generation for e-commerce and services clients.
2023
ComicsGaming Goes Live
Our first owned property launches: an HTML5 gaming portal that proves the engagement-to-revenue thesis at real traffic volumes.
2024
JambuQuiz & JambuGames
Daily trivia loops and a 500-title instant game library ship, becoming the engagement engines behind our monetization stack.
2025
JambuAds Opens to Publishers
The zero-SDK monetization platform launches publicly, crossing 2,500 onboarded publishers and Google Certified Publishing Partner demand.
2026
HaypeX Media Group
Four owned platforms plus a full-service growth studio operating under one roof, serving publishers and brands across 12+ countries.
How we operate
Six principles that decide how we work
These are not poster slogans. They are the tiebreakers we actually use when a decision is genuinely difficult.
Radical Ownership
We ship what we operate. If a platform is not good enough for our own traffic, it never reaches a partner.
Evidence Over Opinion
Every creative, placement and bid decision is settled by data. Dashboards are shared, not summarised.
Compounding Speed
Weekly release cadence on products, 48-hour turnarounds on campaign iterations. Momentum is a strategy.
Partner, Not Vendor
We tie our success to yours — shared roadmaps, transparent reporting and revenue models that align incentives.
Craft at Every Layer
From ad request latency to button micro-interactions, quality is measured in milliseconds and pixels alike.
Built for the World
Ten-plus languages, global fill rates and localisation baked in from day one rather than bolted on later.
Leadership
Meet the people behind the portfolio
Nadeem Khan
Founder & Chief Executive Officer
A technology driven entrepreneur with 10+ years across web engineering, mobile development, UI/UX and digital marketing. Nadeem set the thesis the group is built on: own the platform, carry the risk, and only take to market what already works on our own traffic. He leads product strategy, the engineering roadmap and demand partnerships across the HaypeX portfolio.
Owns
Product StrategyPlatform EngineeringDemand PartnershipsTechnology Roadmap
“HaypeX was founded with one mission to help businesses grow using powerful digital strategies and modern technology. We do not just build products, we build long term business success.”
10+
Years Experience
300+
Projects Delivered
12+
Countries Served
Jitesh Soni
Co-Founder & Managing Director
Jitesh runs the operating side of the group: delivery, publisher partnerships and the commercial terms behind them. He built the onboarding and account management practice that keeps thousands of publisher properties live, and owns the reporting discipline that puts every partner on a shared dashboard rather than a monthly summary. Every engagement is held to the same test it has to move a number the client can see.
Owns
Operations & DeliveryPublisher PartnershipsCommercial StrategyAccount Management
“Anyone can promise a lift. Our job is to show the publisher exactly where it came from, in a dashboard they can open themselves.”
2.5K+
Publisher Accounts
10+
Years Experience
1 Day
Response SLA
The team
45+ people across six crafts
Developers, media buyers, designers and the operators around them. Everyone here works on platforms carrying live traffic, which is why the same team can build a product and then go and grow it.
Media Buyers
Plan, launch and optimise paid campaigns across search, social and programmatic, managed against contribution margin.
- Google Ads
- Meta Ads
- Programmatic DSPs
- Creative Testing
Designers
Own product interfaces, brand systems, ad creative and motion across all five platforms and every client build.
- UI/UX
- Design Systems
- Motion
- Ad Creative
Publisher Success
Onboard publishers, tune placements after go-live and stay the named contact for every account we run.
- Onboarding
- Yield Tuning
- Account Growth
- Reporting
Content & SEO
Write and localise quiz and game content, and run the technical and editorial SEO behind organic growth.
- Quiz Writing
- 10+ Languages
- Technical SEO
- Editorial
Analytics & QA
Build the reporting every decision is settled by, and test each release across devices before it reaches traffic.
- Attribution
- Dashboards
- A/B Testing
- Release QA
Our impact
What the last few years actually produced
Numbers from the platforms we operate and the client work we have delivered since 2019.
0+
Publishers Onboarded
Live properties monetizing with our platforms
0K+
Monthly Sessions
Engagement sessions across owned products
0+
Projects Delivered
Client engagements shipped since 2019
0+
Countries Served
Brands and publishers across the globe
The portfolio
Five platforms we build and run
Each one solves a distinct problem, and each makes the others more valuable.
Google Certified Publishing Partner
Our monetization stack operates through a Google Certified Publishing Partner, giving partners access to exclusive Google tooling, premium demand and dedicated support.
Built, Owned & Operated
Every platform in our portfolio is engineered in-house and run at production scale by our own teams — no white-labelled third-party software.
Privacy-First Engineering
GDPR and DPDP aligned data handling, consent-aware ad delivery and no reliance on deprecated third-party cookie tracking.
Working with us
What you can expect from us
A short list of commitments we hold ourselves to on every engagement.
- A written view of the opportunity before you commit budget
- Live dashboards, not monthly PDF summaries
- One named point of contact who actually knows your account
- An honest answer when we do not think we can move your numbers
- No lock-in periods designed to outlast the results
- Replies within one business day, every time
How we work
Three easy stepsA growth model built on evidence, not instinct
The same three phases run every engagement, whether we are scaling a publisher's revenue or launching a product from zero.
01Planning
Diagnosis & Strategy
We analyse audience behaviour, current monetization and funnel economics to find where revenue is actually leaking — then build the plan around that, not around a template.
- Audience & behaviour analysis
- Revenue and stack audit
- Opportunity sizing
- Roadmap and KPI definition
02Test Phase
Build & Validate
Multiple creatives, placements and audience configurations run in parallel. We narrow to the winners on evidence, not instinct, before a single rupee is scaled.
- Rapid creative production
- Multivariate placement testing
- Statistical significance gates
- Winner selection on data
03Scale Phase
Optimise & Scale
In-house technology drives AI-assisted strategy — increasing frequency, targeting precision and budget behind the best performers to compound revenue and profit.
- AI-assisted bid strategy
- Budget and frequency scaling
- Continuous placement tuning
- Profit-first reporting
Our partners
Client feedbackWhat working with us actually looks like
We had already squeezed our ad stack as far as it would go. The HaypeX layer added revenue without touching a single existing placement — integration took one afternoon and the uplift showed up in the first week.
What stood out was that they run these platforms themselves. Every recommendation came with a number behind it from their own traffic, not a generic case study from someone else.
Our daily active users climbed steadily after the quiz module went live. Streaks turned casual visitors into people who open the app before breakfast — that habit is worth more than any single campaign.
The reporting is genuinely transparent. We see the same live dashboard they do, so conversations are about what to do next rather than arguing over whose numbers are right.
Ready when you are
Let’s build something worth operating
Tell us what you are trying to grow. We will come back within one business day with an honest view of the opportunity and what it would take.
Or email us directly at info@haypexmedia.com · We reply to every enquiry within one business day.